![]() The Information reported in 2018 that only a fraction of Alexa users shop through it, and many who have shopped using Alexa have declined to use it a second time to make a purchase. GeekWire co-founder Todd Bishop is a business and technology journalist who covers topics including Amazon, Microsoft, and startups. It's said millions of products can be ordered through Alexa.įor now, voice shopping still appears to be a novelty. Jassy said he's "really pleased and optimistic" about Amazon's devices business, adding that Alexa has gotten "a lot of traction," particularly in driving e-commerce purchases.Īmazon has bet heavily on a future where consumers will increasingly use their voice to buy products on its website. Spokespeople for the Journal and Business Insider did not immediately respond to a request for comment on Jassy's remark. I think there was some misreporting that was going on in the last few weeks." But questions have grown inside the company around the future of Alexa, according to The Wall Street Journal, in a report that said consumers appear to only use the service for a handful of functions, and after heavy investment, the unit lost more than $5 billion annually in recent years.īusiness Insider also reported on the future of Amazon's Alexa unit being in jeopardy.Īsked about reports of Alexa's flawed business model, Jassy retorted, "You have to be careful what you believe in what you read. Alexa was once considered key to the company's future, with Amazon assigning 10,000 employees to work on the technology and Echo smart speakers. Personal Loans for 670 Credit Score or LowerĪmazon's Alexa voice assistant unit was among the divisions hit hardest. For example, in third quarter 2022, AWS sales increased 28 percent year over year to 20.5 billion, representing a much higher revenue increase compared with Amazon’s 15 percent growth year on. Personal Loans for 580 Credit Score or Lower One person championing the idea was Andy Jassy, a business school graduate working as a shadow to Bezos, a role somewhere between technical assistant and chief of staff. A 24-year Amazon veteran, Jassy launched AWS in 2006 and served as its senior vice president before becoming AWS CEO in April 2016. Best Debt Consolidation Loans for Bad Credit
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